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For brands

Advertising that only costs you money when it works.

Publishers recommend you to audiences who trust them. You pay commission only on sales you can see are real, governed by rules you set. Zero upfront spend.

What you pay against

order          #4471 · £130.00 paid
goods subtotal  £120.00 (postage excluded)
click → session → order   ✓
confidence      97 · token verified
territory       UK ✓
minimum order   £40 ✓
coupon          SAVE10 ✓ (policy ok)
rate            10% of goods (capped) · v#14 pinned
commission      £12.00 · confirmed

Every commission carries this. If it doesn't add up, you don't pay it.

Why brands say yes

Control on your side. Proof on every line.

Inverting the relationship only works if the numbers hold up. These five guarantees are why a finance team signs off pay-on-performance for the first time.

A coffee roastery owner bagging beans for online orders
The owner of a cycling and outdoor shop checking over a bike
An independent toy shop owner arranging stock on his shelves

You govern the rules

Rate caps, product exclusions, coupon policy, new-vs-returning logic, territories, approval thresholds. Set once; enforced on every order automatically.

You only pay for proof

Every commission ships with an Evidence Pack, click → session → order, with a confidence score. No more paying on trust.

No upfront cost

No campaign fees, no retainers. Commission on attributed sales, full stop.

One clean invoice

Monthly, with rule-trace line items. Your finance team can audit any line in seconds.

Your data stays yours

Nuclio never receives customer names, emails or addresses. Our integrations are open source, verify exactly what's sent.

Setup

Live in under five minutes.

  1. 01,

    A publisher invites you

    Their invite shows the proposed commission. Accept it, or suggest a different rate. Nothing starts until you've agreed a number. (Self-registering works too.)

  2. 02,

    Install the app

    Shopify one-click, or upload the WooCommerce plugin. Under five minutes.

  3. 03,

    Set your rules and go live

    The Health Center shows a green tick the moment it's working.

Nuclio Ready

Install once. Be recommendable everywhere.

Being Nuclio Ready means being recommendable, on pure performance, by any publisher on the network, and, as AI shopping tools mature, by them too. Install once; every network that promotes you uses the same integration.

Straight answers

What brands want to know.

Counter it. You accept the publisher's number or suggest your own, and the connection only activates on a rate both of you explicitly chose. Either side can propose a change later, it applies forward only, so past sales always keep the rate they were made under.

That's the whole product. Open any commission and see the evidence chain and confidence score. Sales under a threshold auto-approve; anything doubtful is held for review.

You control that. Use coupon-locked mode so you only pay when a Nuclio-specific code is used, or set new-to-brand logic to reward genuinely new customers.

Consent-aware by design, minimal data, open-source integrations, and a public data-request process. Built UK-first for UK rules.

Founding cohort · 2026

Ready when your first publisher is.

Get Nuclio Ready now and you're recommendable the moment a publisher points their audience at you, on rules you set and proof you can audit. No upfront spend, no retainer. Talk to us and we'll walk your team through it.

Publishers set their own network up; brands connect a store. Either way, £0 until we've tracked your first £250 of commission.

Affiliate marketing for online stores: pay only for verified sales | Nuclio